Marketing

Build, track, manage and report on your marketing efforts within Microsoft Dynamics CRM. You'll be able to create targeted marketing campaigns for different customer types.

Email Marketing

With a Microsoft Dynamics CRM integration you can seamlessly integrate your email marketing with your CRM. Manage your marketing lists and subscriptions to provide your sales team with detailed information about which emails were sent to a contact. The two connected systems bring together marketing and sales to optimize marketing efforts and sales goals.

Campaign Automation

Automated campaigns can be designed using an easy drag-and-drop interface within Microsoft Dynamics CRM. Create complex campaigns with unique paths that vary as your contacts interact with your messaging. Lead-nurturing marketing campaigns can be developed to help your sales team nurture and convert leads into opportunities.

Landing Pages

Improve your paid search ads and lead capture by creating customized landing pages. Your ads will send users to a relevant landing page that will capture interest. Landing pages can also be used for gated content, where information can be captured and processed into Microsoft Dynamics CRM as a lead for the sales team.

Event Management

We offer a Microsoft Dynamics CRM integration that allows you to connect to GoToWebinar, WebEx, Eventbrite and Cvent. Tracking becomes simple when all information is located in one place. Event attendance can be tracked in the contact record, which contributes to a full view of the client’s history.

Website Tracking

Turn anonymous visitors into identified visitors with our Microsoft Dynamics CRM integration. Visitors to your site will visit different pages over a period of time. Once that visitor completes a form with their information, their past history for their website is attached to their contact information. This valuable information can be an essential tool for your sales team to use when contacting their leads.

Digital Marketing Consulting

When investing in web sites, social media, marketing automation and Microsoft Dynamics CRM it can be overwhelming to get each technology to impact the sales and marketing process as expected. Our Digital Marketing Consultants are experienced agency veterans and can help you get on the right path. Customer lifecycle, buying personas, nurture marketing, Canadian Anti-Spam Law (CASL) certified email marketing, social media strategy, SEO and web site creation are all in scope. Your customers are 60% to 90% of the way through the buying process before they reach out to you. Ensure your digital strategy, process and tools are set up properly to maximize your return from this trend.

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